Social Media App Development Cost in 2025: A Comprehensive Guide For Startups

 Do you enjoy using social media apps? Obviously—who doesn’t? Social media apps are the platform that entertains us with their funny, valuable, and other types of content. Nowadays, you may have noticed people around you keep using their phones to use social media apps for watching reels, short videos, messaging, and more.

Social media has transformed from a way to stay in touch with friends into a core part of daily life and business. From creators to brands, everyone’s using these platforms to connect, influence, and grow. And the numbers speak for themselves—there are over 5.24 billion active social media users globally as of 2025 (Statista). That’s more than 64% of the world’s population.

No wonder building a social media app has become one of the smartest investments a startup can make in today’s tech-driven world.

Key Factors That Affect Social Media App Development Cost

  • Feature Set: 

First comes the feature set – It’s obvious that the more things your app can do, the more time it takes to build, and the more cost it will require. For example, adding real-time messaging, video calls, or advanced search features requires extra work and cost – that’s why the cost goes up.

It’s simple – Simple apps = lower cost.  Complex apps = higher cost.

  • Tech Stack: 

Second comes the technologies and tools we want in our social media apps – because it matters. Using modern frameworks like Flutter or React Native helps you build apps for both iOS and Android at the same time, which saves time and money, especially for MVPs (Minimum Viable Products).

  • Platform Choice: 

Do you want your app to be available on iOS, Android, or both?

Building for just one platform is cheaper or affordable. But, building for both platforms separately costs more, or we can say it’s expensive. Cross-platform development (build once, run everywhere) can be a cost-effective middle ground.

Source: https://techbuilder.ai/social-media-app-development-cost-in-2025-a-comprehensive-guide-for-startups/

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